Does The Human Genome Project Affect The Moral Standards Of Society Es

Does the Human Genome Project affect the moral standards of society Does the Human Genome Project affect the moral standards of society? Can the information produced by it become a beneficial asset or a moral evil? For example, in a genetic race or class distinction the use of the X chromosome markers can be used for the identification of a persons ethnicity or class (Murphy,34). A seemingly harmless collection of information from the advancement of the Human Genome Project. But, lets assume this information is used to explore ways to deny entry into countries, determine social class, or even who gets preferential treatment. Can the outcome of this information effect the moral standards of a society? The answers to the above and many other questions are relative to the issues facing the Human Genome Project. To better understand these topics a careful dissection of the terminology must be made. Websters Dictionary defines morality as ethics, upright conduct, conduct or attitude judged from the moral standpoint. It also defines a moral as concern ed with right and wrong and the distinctions between them. A Genome is "the total of an individuals genetic material," including, "that part of the cell that controls heredity" (Lee,4). Subsequently, "reasearch and technology efforts aimed at mapping and sequencing large portions or entire genomes are called genome projects" (Congress,4). Genome projects are not a single organizations efforts, but instead a group of organizations working in government and private industry through out the world. Furthermore, the controversies surrounding the Human Genome Project can be better explained by the past events leading to the project, the structure of the project, and the moral discussion of the project. The major events of genetic history are important to the Human Genome Project because the structure and most of the project deals with genetics. Genetics is the study of the patterns of inheritance of specific traits (Congress,202). The basic beginnings of genetic history lay in the an cient techniques of selective breeding to yield special characteristics in later generations. This was and still is a form of genetic manipulation by "employing appropriate selection for physical and behavioral traits" (Gert,2). Futheralong, the work of Gregor Mendel, an Austrian monk, on garden peas established the quantitative discipline of genetics. Mendel's work explained the inheritance of traits can be stated by factors passed from one generation to the next; a gene. The complete set of genes for an organism is called it's genome (Congress,3). These traits can be explained due to the inheritance of single or multiple genes affected by factors in the environment (3). Mendel also correctly stated that two copies of every factor exists and that one factor of inheritance could be dominate over another (Gert,3).The next major events of genetic history involved DNA (deoxyribonucleic acid). DNA, as a part of genes, was discovered to be a double helix that encodes the blueprints for a ll living things (Congress,3). DNA was found to be packed into chromosomes, of which 23 pairs existed in each cell of the human body. Furthermore, one chromosome of each pair is donated from each parent. DNA was also found to be made of nucleotide chains made of four bases, commonly represented by A, C, T, and G. Any ordered pair of bases makes a sequence. These sequences are the instructions that produce molecules, proteins, for cellular structure and biochemical functions. In relation, a marker is any location on a chromosome where inheritance can be identified and tracked (202). Markers can be expressed areas of genes (DNA) or some segment of DNA with no known coding function but an inheritance could be traced (3). It is these markers that are used to do genetic mapping. By the use of genetic mapping isolated areas of DNA are used to find if a person has a specific trait, inherent factor, or any other numerous genetic information. In conclusion, the genetic history of ancient sel ective breeding to Mendel's garden peas to the current isolation of genes has been reached only through collaborative data of many organizations and scientist. The Human Genome Project has several objectives. To better understand the moral issues that exist the project itself must be examined. Among the many objectives, DNA databases that include

Why Arguments Against Free Trade Are Flawed

Why Arguments Against Free Trade Are Flawed Economists conclude, under some simple assumptions, that allowing free trade in an economy improves welfare for society overall. If free trade opens up a market to imports, then consumers benefit from the low-priced imports more than producers are hurt by them. If free trade opens up a market for exports, then producers benefit from the new place to sell more than consumers are hurt by higher prices. Nonetheless, there are a number of common arguments made against the principle of free trade. Lets go through each of them in turn and discuss their validity and applicability. The Jobs Argument One of the main arguments against free trade is that, when trade introduces lower cost international competitors, it puts domestic producers out of business. While this argument isnt technically incorrect, it is short-sighted. When looking at the free trade issue more broadly, on the other hand, it becomes clear that there are two other important considerations. First, the loss of domestic jobs is coupled with reductions in prices of goods that consumers buy, and these benefits shouldnt be ignored when weighing the tradeoffs involved in protecting domestic production versus free trade. Second, free trade not only reduces jobs in some industries, but it also creates jobs in other industries. This dynamic occurs both because there are usually industries where the domestic producers end up being exporters (which increases employment) and because the increased income held by foreigners who benefited from free trade is at least partly used to buy domestic goods, which also increases employment. The National Security Argument Another common argument against free trade is that it is risky to depend on potentially hostile countries for vital goods and services. Under this argument, certain industries should be protected in the interests of national security. While this argument is also not technically incorrect, it is often applied much more broadly than it should be in order to preserve the interests of producers and special interests at the expense of consumers. The Infant-Industry Argument In some industries, pretty significant learning curves exist such that production efficiency increases rapidly as a company stays in business longer and gets better at what it is doing. In these cases, companies often lobby for temporary protection from international competition so that they can have a chance to catch up and be competitive. Theoretically, these companies should be willing to incur short-term losses if the long-term gains are substantial enough, and thus shouldnt need assistance from the government. In some cases, however, companies are liquidity constrained enough that it cant weather the short-term losses, but, in those cases, it makes more sense for governments to provide liquidity via loans than to provide trade protection. The Strategic-Protection Argument Some proponents of trade restrictions argue that the threat of  tariffs, quotas, and the like can be used as a bargaining chip in international negotiations. In reality, this is often a risky and unproductive strategy, largely because threatening to take action that is not in a nations best interest is often viewed as a non-credible threat. The Unfair-Competition Argument People often like to point out that its not fair to allow competition from other nations because other countries dont necessarily play by the same rules, have the same costs of production, and so on. These people are correct in that its not fair, but what they dont realize is that the lack of fairness actually helps them rather than hurts them. Logically, if another country is taking actions to keep its prices low, domestic consumers benefit from the existence of low-priced imports. Granted, this competition can put some domestic producers out of business, but its important to remember that consumers benefit more than producers lose in exactly the same way as when other countries are playing fair but happen to be able to produce at lower cost anyway. In summary, the typical arguments made against free trade are generally not convincing enough to outweigh the benefits of free trade except in very particular circumstances.

Cross Cultural Management Essay Example | Topics and Well Written Essays - 2000 words - 2

Cross Cultural Management - Essay Example The diversity management programs are aimed at creating a welcoming organizational environment. Without the diversity management programs in workplaces there would be trouble within the organization in terms of employee relations and general performance of the company. This is because the policies in place do not accommodate people of diverse cultures. For example, an employee may have different sexual orientation from the one that is permitted within the policies of the organization. The employee in question may be good and productive, but since the organization cannot accommodate the culture, the employee is forced to lose the job. Cox (2001) notes, â€Å"The challenge of diversity is not simply to have it but to create conditions in which its potential to be a performance barrier is minimized and its potential to enhance performance is maximized. (P.10). The main reasons that make companies adapt to the cultural diversity of their personnel are to give individuals equal opportuni ties, compensatory justice, equality in the workplace, increase talent pools , competitive advantage, and to make good business sense. Solutions to questions Give individuals equal opportunities Adapting to the cultural diversity of personnel is aimed at giving equal opportunities to individuals. ... This can lead to a loss-loss situation in that, the individual will lose the job and the company may miss the opportunity to recruit a competent employee. Compensatory justice The companies encourage diversity in workplaces†to overcome historical discrimination against specific groups of people to compensate those who have been intentionally and unjust fully wronged (kellough, 2006; Valasquez, 2005).These specific groups of people may have been discriminated due to their race, ethnicity and sexual orientation. Compensatory justice is another way of improving the corporate image and enhancing equality within the organization. This is most people like to be employed by the companies that have improved both their formal and informal structures to accommodate them. This is because everyone wishes to work in an environment in which they feel safe and adequately represented. Promotion of equality in workplace Having policies and structures that support diverse cultures is an effectiv e way of promoting equality in a workplace. This creates the picture within the organization that no culture is given preference over the other. All cultures are treated equally. The equity has not been achieved in most organizations. This is because most companies tend to exclude the majority group and give special attention to the minority group. This still does not achieve equality as the majority group becomes the discriminated group. Cultural diversity management not only refers to the groups that have been looked down upon, but to the â€Å"mixture of differences, similarities and tensions that can exist among the elements of a pluralistic mixture† (Thomas, 2005, P.93). Increased talent

Effect of music during worship sevice Term Paper

Effect of music during worship sevice - Term Paper Example This "Effect of music during worship sevice" essay outlines the role of music during praying. From the findings, music during worship is necessary since worship starts with a vocal praise and helps the worshippers enter presence with God through exalting him (Stringer, 2005). Music during worship will establish the mood thus enabling the congregation to value both faith and feelings towards the creator (White, 2010). Musical rhythms have deep personal associations for worshippers thus act as a reference point during worship (Leonard, 1990). Music during worship facilitates revelation since Christians believe that revelation that is both natural through human experience and also supernatural through praise and worship (Smith, 2004). However, majority of the Catholic respondents see music as not essential during worship and they do not necessary express their freedom through bodily movements, but through prayer (Hauerwas & Wells, 2011). From the above findings, it is clear that a major ity of the Churches incorporate music during their worship regardless of whether in an urban or rural setting. Since contemporary music is the most preferred type of music, some Christian denominations like Methodist, Baptism and Non-denominational will have to enhance the quality of the music in order to attract more congregation (Macquarrie, 2003). Music provides the worshippers with a freedom to express their deep feelings about their God through dancing, joy and lifting of hands (White, 2006). Music is a means of exhortation since some anthems and solos are purely geared at exhortation thus worshippers will be able to express their personal testimony with their God thus acting as both worshippers and the preacher (Foley & Bangert, 2000). Praise through music humbles the worshippers since it is a sign of adoration from the creator thus something dynamic usually happens in the souls of the singers (Kurtz, 2008). Music

Globalization And Impact Of Mcdonalds Globalization Commerce Essay

Globalization And Impact Of Mcdonalds Globalization Commerce Essay In the irreversible tide of globalization, whether developed countries or developing countries, regardless of whether it is willing, have consciously or unconsciously integrated into the process, or they will lose living space. Certain culture is linked to a certain level of economic development. Economic globalization is bound to have profound effects on global culture, so all kinds of culture are undergoing great changes under the great driving force of economic globalization. Culture has a lot to with the contemporary way of life, so globalization has a great impact on the consumers (David, 1996). In the process of globalization, many enterprises embark on a path from Localization to globalization, and McDonalds is just the example that plays an important part in the fast-food business in the world. McDonalds has made a great success in the international arena since its inception, and it has left a deep impression on the mind of many consumers. Now McDonalds is not just a restaura nt, but also a cultural symbol, which has an impact on consumers. McDonalds has implemented a series of marketing strategies in order to adapt to the cultural environment of other countries, and this changes also affect the local consumers. Now McDonalds has become a global icon, and it affects the lifestyle of people worldwide. This article mainly includes two parts: the first part focuses on human consequences of globalization, and the second section is primarily about McDonalds globalization and the impact on consumers. 2, human consequences of globalization Globalization is a new phenomenon becoming increasingly apparent since 1980s, and it is the basic characteristics of our times (Steger, 2003). Globalization is a process, which refers to the flow of material and spiritual products break the shackles of regional and national boundaries, affecting every corner of life on Earth. Globalization also includes cross-border movement of personnel. The flow of human is the highest level of comprehensive between material and spiritual movement. In the process of globalization, the most obvious feature is economic globalization. Globalization has a great impact on human, and the influence is increasing with time going on. Correctly understanding and properly dealing with globalization is conducive to promote economic development and progress of human civilization. Just as every coin has two sides, globalization also has two different effects on human. Globalization has gone far beyond the economic field and is producing a wide range of influence on the international political, security, social and cultural fields. The positive effects of globalization are as follows: the first aspect is on promoting the development of innovation. Globalization promotes the global optimal allocation of production, resources, personnel, trade, investment and finance, which reduces costs and improves efficiency. If countries would like to explore advanced development model, they must consider the factors of globalization and make use of the opportunities of globalization. The second aspect focuses on promoting the rational allocation of resources. Globalization can reasonably allocate the worldwide Capital, technology, products, markets, resources and labor. Globalization has accelerated the free flow of production factors in the worldwide and formed a unified gl obal market, which promote the globalization of multinational operations and restructuring of global industry, and maximize the optimal allocation of resources. The third aspect is primarily about boosting human civilization. Based on globalization, global issues, global interests and global governance, human may form new common values of human and new human civilization, which can break the Wests leading role of human civilization and achieve a higher surpass than Western civilization. When seeing the positive effects of globalization, at the same time, the gradual accumulation of its negative effect can not be ignored (Stiglitz, 2003). The first aspect is about instability of the world economy. Globalization strengthens the instability of the world economy, which is adverse for countries to make a development. The relationship between national economies and the world economy is becoming more closely under globalization. Each countrys economic stability will depend not only on thei r domestic factors, to a greater extent by the tremendous impact of international factors. Fierce competition and economic instability increase the difficulty of developing the national economy. The second aspect is on global economic crisis. With the increasing close of the global economic chain, it has a big possibility that a sharp rise in energy prices, serious financial order out of control, obviously big countrys economic recession may cause the global economic recession. 3, McDonalds globalization and the impact on consumers 3.1 McDonalds globalization McDonalds corporate headquarter is located in the Illinois of United States, which is an international company of possessing multi-billion dollar. Now McDonalds has become one of the largest fast food chains in the world. Since the McDonald brothers and Ray Kroc, the founders of McDonalds opened its first restaurant in the Illinois of United States, McDonalds has established more than 30,000 restaurants, located in over 120 countries and the regions around the world, and its worldwide turnover is about 10.49 billion dollars ¼Ã‹â€ Ritzer, 2006 ¼Ã¢â‚¬ °. McDonalds is developing at a rapid speed, and McDonalds represents an American way of life in many countries. McDonalds sales firmly carbonated drinks that Coca-Cola Company offers, McDonalds and Coca-Cola Company practically form strategic alliances. McDonalds around the world make appropriate adjustments and try to be in accordance with the tastes of local people. In addition, McDonalds now controls some other restaurant brands, such as Aroma Cafà ©, and Donatos Pizza. In 2008, McDonalds total revenue reached 23.5 billion U.S. dollars, net profit of 4.3 billion U.S. dollars. Ronald McDonald as one of the McDonalds signs, a symbol of harmony and friendliness, represents that McDonalds will always be your friend and community member. McDonalds is ready every now and then for children and communitys development to devote its strengths. Childrens Charity Foundation of Ronald McDonald was established in 1984, and the organization has donated more than 5 million U.S. dollars to help the children around the world. McDonalds has made a great success on a global scale. Over half of McDonalds restaurants are located overseas, which is the globalization strategies of McDonalds. McDonalds restaurants can be discovered in 118 countries and regions around the world, serving 50 million consumers everyday (Alfino, 1998). McDonalds has opened 100 new restaurants in China a year, and meanwhile, McDonalds has accomplished it s goal of 1000 new restaurants by the opening of the 2008 Beijing Olympics, which are all the certification of McDonalds globalization. The founders of McDonalds have never anticipated that their ambition has so astounding influence. The influential development of McDonalds has an impact not only on the fast-food industry, but also on the contemporary way of life, and the impact is likely to accelerate in the early 21st century. 3.2 McDonalds impact on consumers Just as globalization has two different aspects of effects on human beings, in the process of McDonalds globalization, McDonalds impacts on consumers are also different, including positive effect and negative impact. Ronald McDonald is McDonalds Chief Happiness Officer, and he has lasted for about 50 years. Previously, children, youth, parents and other market segments were familiar with amiable Ronald McDonald, who was a good brand ambassador. McDonalds corporate culture is a kind of family-happy culture, which emphasizes its influences of happy culture. Duo to its huge influences, McDonalds has an impact on eating habits of consumers. MacDonalds has three characteristics: quick, cheap and widely accepted by the public. But the feature of fast has actually changed. Fast food restaurants have changed into the conveniently leisure and recreation area, so the function has changed (Schlosser, 2002). Now the restaurants have turned into the celebration ceremony, the premises of reading and writing, birthday party places, and leisure venue for chatting. From the feature of cheap, most people only occasionally patronize, which explains that the food is not real cheap. From a deeper level, the significance of McDonalds as a symbol of American culture is more obvious than as a symbol of fast food. McDonalds has become a cultural ambassador and make more people understand American culture. The meal price of McDonalds between species has little difference, so does the consumption level and the services provided. Warm dining environment and good services attract many kinds of social groups, and McDonalds is showing a different image in all kinds of peoples minds. All kinds of people with different needs and life experience see the same thing, and their feelings also are different (Tomlinson, 1999). They grasp a point of McDonalds culture from their own perspective. McDonalds have taken a wide range of measures in the business strategy, in order to meet all levels of society and people of all ages, such as facilitates for young lovers as the Valentines corner and Childrens Paradise. And the staffs are dressed up as McDonalds uncle, aunt, and play with children. Many children are fond of the food of McDonalds and they want to patronize McDonald as often as they can. Though many young lovers may do not like the food, they also want to go to McDonalds, because the environment of McDonalds is good (Ritzer, 1996). No matter McDonalds marketing idea and McDonalds business philosophy, are all established to attract more customers, and McDonalds has more and more huge impact on eating habits of consumers. When McDonalds affect the eating habits of consumers, it also shock the culture of different countries. In the context of globalization, different cultures around the world communicate, permeate, collide and merge with each other. No strong cultural is not a real power. If countries want to become a power, they should prevent its own culture from cultural erosion. In the process of McDonalds globalization, McDonalds has a great impact on local culture, which may cause cultural erosion for residents. McDonalds transforms its marketing strategies into pursuing cool, excitement, and adventure, which has a great attraction by the young family (Paul, 1997). Young family is lack of judgment ability, and McDonalds culture may cause them making a mistake. The themes of cool, on your own decision, playing my game are very popular among young people, due to the influences of McDonalds, and these themes may have a violation comparing with local culture. For example, as long as customers shout I m lovein it at the waiter, they will be able to receive a cylindrical ice cream. Such activities are very popular with aggressive young people. Some students think that these activities are very fresh and interesting. All these may affect the native culture to some extent. Meanwhile, McDonalds have an impact on the contemporary way of life. Many children like the food of McDonalds and they want to patronize McDonald as often as they can. Some of them want to go to McDonalds and eat its food everyday, and the food of McDonalds becomes their main food. Nowadays, McDonalds has become the symbol of fashion and adventure. Some young people regard going to McDonalds as a fashion and adventure, which can demonstrate that they are the younger generation. In addition, McDonalds supplies fast food for consumers, which may affect the pace of life. Consumers tend to eat food quickly, and change their previous dietary habits. 4, conclusion Globalization has a great impact on human worldwide, and its impacts can be demonstrated from two aspects: positive impact and negative impact. Its positive impact refers to promoting the development of innovation, promoting the rational allocation of resources and boosting human civilization. Its negative impact focuses on instability of the world economy and global economic crisis. Generally speaking, globalizations positive impact on human beings outweighs its negative impact. Human beings should seize the opportunities of globalization and salute its threats, in order to make a long-term development. Globalization can be understood well by the process of McDonalds globalization (Featherstone, 1991). McDonalds can bring enjoyment for consumers, while it also affects eating habits of consumers, causes cultural erosion and has an impact on contemporary way of life. Globalization is an irresistible trend, and Globalization can give a beneficial effects on consumers as well as adverse effects. So consumers should make full use of its beneficial effects and resist its adverse effects in the process of globalization.

Foucault and the Theories of Power and Identity Essay example -- Fouca

Foucault and the Theories of Power and Identity Foucault believed that power is never in any one person?s hands, it does not show itself in any obvious manner but rather as something that works its way into our imaginations and serves to constrain how we act. For example in the setting of a workplace the power does not pass from the top down; instead it circulates through their organizational practices. Such practices act like a grid, provoking and inciting certain courses of action and denying others. Foucault considers this as no straightforward matter and believes that it rests on how far individuals interpret what is being laid down as 'obvious' or 'self evident', institutional power works best when all parties accept it willingly. Foucault's notion of power is a difficult notion to grasp principally because it is never entirely clear on who has the power in the first place, once the idea is removed that power must be vested in someone at the top of the ladder e.g. the company director, it becomes much more difficult to ident ify what power is or where and whom it lies with. Foucault believes that we are so used to thinking about power as an identifiable and overt force and that this view is simply not the case, because it is taken for granted that the above statement is true then it is much more complicated to comprehend power as a guiding force that does not show itself in an obvious manner. According to Foucault we take it upon ourselves to regulate our own conduct, even though we are free to do and say as we please we choose to constrain our behaviour and the reason for us doing so it that we know what is expected of us, we do not need someone in a position of ?authority? to do this for us, we all take responsibility for our own lives. It is in this sense that power works as an anonymous force, provoking free agents to act in ways that make it difficult for them to do otherwise. Foucault?s theory of power ?revolves around indirect techniques of self-regulation which induce appropriate forms of behaviour.?1, we are free to govern ourselves. In the absence of an authority figure we will automatically restrain our behaviour, there is no ?hand? of power that pushes us all into line, only an acknowledgement that we all work within a framework of choices, that are ultimately subjected to influence and direction, but that we ourselves have the fina... ...ogist Kathy Woodward, she also points out that our identity would need to change depending on whom it is we were interacting with and the situation that we were in, ?subtle and not so subtle variations of identity may well be called upon for each of these roles.?8 Butler describes modern notions of identity as ?being made up of regulatory ideals?9, these regulatory ideals provide ?idealised and reified norms which people are expected to live up to.?10 These types of regulatory ideals are sustained or undermined through performance. Performativity is not a singular act, ?it is always the reiteration of a norm or a set of norms, and to the extent that it acquires an act like status in the present, it conceals or dissimulates the conventions of which it is a repitition.?11It is through this repeated action that that these norms are created and lived up to. This idea can also be related to discourse; Butler argues that performative acts are statements that also produce that which they say. Discourse promotes specific kinds of power relations, in other words to know is to participate in complicated webs of power. Thus perfomative acts are a domain in which discourse acts as power.

Paper on Tech Mahindra

A STUDY ON STRATEGIC ANALYSIS OF TECH MAHINDRA PROJECT DONE AS PART OF THE â€Å"STRATEGY FORMULATION AND IMPLEMENTATION† COURSE Submitted to : Brig (Dr) Rajkumar Programme Director and senior professor SMS, JNTUK. Submitted by D. Subba Raju Roll No: 11021E0118 Sl. No| Particulars| Page No| 1. | About industry| 3| 2. | Company details| 3| 3. | Vision| 5| 4. | Mission| 5| 5. | Objectives| 5| 6. | Products| 5| 7. | Competitors| 6| 8. | Core competency| 6| 9. | Michael porters 5 force model| 7| 10. | Swot analysis| 7| 11. | Conclusion| 8| 12. | Bibliography| 9| Table of contents: About industry:The  Information technology  industry in  India  has gained a  brand identity  as a  knowledge economy  due to its IT and ITES sector. The IT–ITES industry has two major components:  IT Services and  business process outsourcing  (BPO). The growth in the  service sector  in India has been led by the IT–ITES sector, contributing substantially to incre ase in  GDP, employment, and exports. The sector has increased its contribution to India's GDP from 1. 2% in FY1998 to 7. 5% in FY2012. According to  NASSCOM, the IT–BPO sector in India aggregated revenues of  US$100 billion in FY2012, where export and domestic revenue stood at  US$69. billion and  US$31. 7 billion respectively, growing by over 9%. The major cities that account for about nearly 90% of this sectors exports are  Bangalore,  Chennai,  Delhi,  Mumbai,  Hyderabad,  Pune,  Kolkata  and  Coimbatore. Export dominate the IT–ITES industry, and constitute about 77% of the total industry revenue. Though the IT–ITES sector is export driven, the domestic market is also significant with a robust revenue growth. [1]  The industry’s share of total Indian exports (merchandise plus services) increased from less than 4% in FY1998 to about 25% in FY2012.According to  Gartner, the â€Å"Top Five Indian IT Services Providersâ₠¬  are  Tata Consultancy Services,  Infosys,  Cognizant,  Wipro  and  HCL Company details: Tech Mahindra Limited (BSE:  532755, NSE:  TECHM) is an Indian provider of networking technology solutions and business process outsourcing (BPO) services to the global telecommunications industry. Headquartered at Pune, India. It is a joint venture between the Mahindra Group and BT Group plc, UK with M;M (Mahindra and Mahindra) holding 44% and BT holding 39% of the equity.On 23 May 2012, Tech Mahindra reported a 3% increase in its revenue for the year ended March 31, to $1. 15 Billion . Its activities spread across a broad spectrum, including Business Support Systems (BSS), Operations Support Systems (OSS), Network Design ; Engineering, Next Generation Networks, Mobility Solutions, Security consulting and Testing. The â€Å"solutions portfolio† includes Consulting, Application Development ; Management, Network Services, Solution Integration, Product Engineering, Infras tructure Managed Services, Remote Infrastructure Management and BSG (comprises BPO, Services and Consulting).Tech Mahindra is ranked #6 in India's software services firms behind Tata Consultancy Services, Wipro, Infosys, HCL Technologies and Satyam Computer Services and overall #161 in Fortune India 500 list for 2011. Tech Mahindra has implemented more than 15 Greenfield Operations globally and has over 128 active customer engagements mostly in the Telecom sector. The company has been involved in about 8 transformation programs of incumbent telecom operators. With an array of service offerings for TSPs, TEMs and ISVs, Tech Mahindra serves: Key Executives: S. No| Name| Designation| | 1| Anand G Mahindra| Chairman| | | | | | | 2| CP Gurnani| Managing Director| | | | | | | | 3| Anil Khatri| Company Secretary| | | | | | | | 4| Bharat N Doshi| Non Executive Director| | | | | | | | 5| Ulhas N Yargop| Non Executive Director| | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | Milestones * 1986 – Incorporation in India * 1987 – Commencement of Business * 1993 – Incorporation of MBT International Inc. , the first overseas subsidiary * 1994 – Awarded the ISO 9009 certification by BVQI * 1995 – Established the UK branch office 2001 – Incorporated MBT GmbH, Germany incorporated. Re-certified to ISO 9001:1994 by BVQI * 2002 – Assessed at Level 2 of SEI CMM by KPMG. Incorporated MBT Software Technologies Pte. Limited, Singapore * 2005 – Merged MBT with Axes Technologies (India) Private Limited, including its US and Singapore subsidiaries. Assessed at Level 3 of SEI CMMI by KPMG * 2006 – Name changed to Tech Mahindra Limited. Assessed at Level 4 of SEI People-CMM (P-CMM) by QAI India. Raised Rs46. 5 million ($1 million) from a hugely successful IPO to build a new facility in Pune, to house about 9,000 staff .Formed a JV with Motorola Inc. under the name CanvasM. * 2007 – Acquired iPolicy Networks Private Limited. Launched the Tech M Foundation to address the needs of the underprivileged in our society. * 2009 – Tech M wins bid for fraud-hit Satyam Computer Services at Rs 58. 90 per share outdoing Larsen & Toubro, the other player in the fray, which bid at Rs 45. 90. Rebrands the company to Mahindra Satyam. * 2010 – Tech Mahindra expands footprint in Latin America Awards * It was  Asia’s Best Performing Companies 2008 at Business Week award. Tech Mahindra received Growth Excellence Award 2008 by Frost & Sullivan. * It was acknowledged as 6th largest Software Services Company in  India  by NASSCOM in 2008. * The company is recognized as winner of the 2011 Microsoft Communications Sector Partner of the Year Award. * The company is declared as winner of 2010 and 2011 AT&T Supplier Award for outstanding performance & service to AT&T and its affiliates Tech Mahindra Offices Tech Mahindra has offices in more than 30 countries. India: Kolkata, Pune, Noida, Chennai, Bangalore, Mumbai, Gurgaon, Chandigarh, Hyderabad.Tech Mahindra has its BPO presence in Kolkata, Chennai, Chandigarh, Pune, and Noida. It also has overseas office locations in Belfast and Newcastle. Tech Mahindra has operations in more than 30 countries with 17 sales offices and 13 delivery centers. Assessed at SEI CMMi Level 5, Tech Mahindra employs over 42,000 workers. Acquisition of Satyam Computer Services Ltd. After the Satyam scandal of 2008-09, Tech Mahindra bid for Satyam Computer Services, and emerged as a top bidder with an offer of Rs 59 a share for a 31 per cent stake in the company, beating a strong rival Larsen & Toubro.After evaluating the bids, the government-appointed board of Satyam Computer announced on 13 April 2009: â€Å"its Board of Directors has selected Venturbay Consultants Private Limited, a subsidiary controlled by Tech Mahindra Limited as the high est bidder to acquire a controlling stake in the Company, subject to the approval of the Hon'ble Company Law Board. † Through a subsidiary, it has emerged victorious in Satyam sell-off, a company probably two times its size in number of people. Merger with Mahindra Satyam Tech Mahindra will be merged with Mahindra Satyam in next half of 2012 to build a 2. -billion $ IT Company in India. Tech Mahindra announced its merger with Mahindra Satyam on March 21,2012,after the board of two companies gave the approval. The two firms have received the go-ahead for merger from the Bombay Stock Exchange and the National Stock Exchange. Vision: To be the leading global software solutions provider to the telecom industry. Mission: To be the global leader in outsourcing services to the telecom industry, building on our technologies, competencies and customer interests, and creating value for our shareholders and customers. Objectives: Business Continuity and Disaster Recovery * Business centu ry assessment services * Business Continuity Assessment Services * Business Continuity Lifecycle Consulting and Implementation * Business Environment Analysis * Business Recovery Strategy Design and Plan Development * IT Disaster Recovery Training, Failover Testing and Exercising * Business Continuity Plan Training, Testing and Exercising * IT Disaster Recovery Strategy Design and Plan Development * IT Environment Analysis * IT Disaster Recovery Strategy Design and Plan Development | | | Products: * Telecom Equipment Manufacturers, Independent Software Vendors, * Communications Service Providers Competitors: TCS, Infosys,Wipro,HCL Tech, Mahindra Satyam, etc. , | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | Core competency: * Managed Services * Application Management Services. * Infrastructure Management Services * Revenue Management Services * Mobile Virtual Network Enabler Services Shift from high to lowMedium Very High Low Threats of substitutes: Other offshore locations such as eastern Europe, the Philippines and china, are emerging and are posing threat to Infosys because of their cost-advantage. * Price quoted for projects is a major differentiator, the quality of products being same. Bargaining power of supplier: * Du e to slowdown, the job-cuts, the layoffs and bleak IT outlook. * Availability of vast talent pool – fresher and experienced. Bargaining power of customers: * Large number of IT companies vying for IT projects. * Huge decline in IT expenditure. Barriers to entry * Low capital requirements. * Large value chain * MNCs are ramping up capacity and employee strength.Rivalry among Firms: * Commoditized offerings * Low-cost, little differentiation positioning. * High industry growth Michael porters 5 force model: Swot analysis: Strengths: †¢ Tech Mahindra, while not the first name in the TVS arena, claims an impressive roster of telecom operator customers and Tech Mahindra’s integration with sister company, Mahindra Satyam, matches Tech Mahindra’s telecom industry expertise with Satyam’s established enterprise IT expertise serving vertical industries in BSS and BPO †¢ Tech Mahindra boasts a full range of telecom network optimization service †¢ It h as been assessed and awarded a CMMI Level 5 (v1. ) and System Security processes SSECMM Level 3 rating. †¢ Tech Mahindra is a large, global operation and the ? fth largest software exporter in India. Weaknesses: †¢ Despite Tech Mahindra’s ability to serve customers from an â€Å"art to part† perspective †¢ Whereas rival IT giants, such as IBM, HP, etc. , often partner alongside network equipment providers in services engagements, Tech Mahindra is less of a partner with equipment vendors and more of a direct competitor and threat in areas such as network optimizations, and increasingly software design and integrations. While the lines of competition between Tech Mahindra and traditional telecom network vendors are still relatively distinct, this line will continue to blur over time as concepts such as OSS/BSS integrations, network optimizations, and BPOs within vertical markets take on an increasing importance †¢ Despite Tech Mahindra’s overt focus on the telecom industry, it is not the only market that the company deals with. Going forward, as it is integrated with Mahindra Satyam, the telecom focus runs the risk of being obscured within a larger set of businesses. While Tech Mahindra’s revenue stream seems well balanced based upon the geographic distribution of 50% Europe, 30% North America and 20% ROW, its revenue based upon clients tells a different story Opportunities: †¢ Tech Mahindra needs to consider being more vocal about its success with telecom operator engagements. †¢ Further on the traction demonstration front, Tech Mahindra should detail any and all success that it is having with telecom network optimization projects – particularly on an end–to-end basis. Tech Mahindra should take care to highlight instances where it cooperates with traditional network infrastructure players – in outsourced R&D for example †¢ As soon as possible, Tech Mahindra should publicize inst ances of how its integration with Mahindra Satyam has resulted in a broadening of telecom-focused engagements in vertical markets. †¢ Tech Mahindra should make it a strategic imperative to broaden the key customer base to reduce the revenue reliance on these key customers. Threats: IBM should play up its informal partnership with Asia/Info to send the message that while it has broad and deep †¢ Smaller, yet still important, pure plays like WiPro need to respond to Mahindra’s integration of its telecom and enterprise practice so as to let the market know where they stand with respect to Mahindra’s new value proposition. †¢ Network integrators such as Alcatel-Lucent, Ericsson and NSN need to provide as much evidence as possible that will demonstrate their strengths in areas such as OSS integration and business transformation services. Network equipment vendors such as Alcatel-Lucent, Ericsson, NSN, etc. need to also play up the value that developing teleco m products brings to the professional services arena. †¢ Telecom network vendors need to be careful when tackling vertical market network opportunities. Share Value of Tech Mahindra at NSE Conclusion: Through the analysis, Tech Mahindra is a global leading company in IT sector. It has been maintaining certain strategies to be leader in the IT industry. Its revenue in 2011 is at INR 1,261. 5 crore Bibliography: Techmahindra. com